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Digital
Equation is a company dedicated to making the marketing
and printing process more efficient through automation.
Digital
Equation was a company founded by people with a marketing
and printing background. Our president wrote a best
selling book on electronic marketing management and
the management team has a history running an advertising
agency and a printing company. Early on the management
team identified a common un-met need among marketing
professionals: effective yet affordable
technology that generated immediate and measurable results
in the areas of printing and marketing. From this perspective
applications were created for digital
asset management, integrated
marketing, online
print estimating and purchasing.
Because
Digital Equation is a company built by people with a
printing and marketing background, we have a keen understanding
of what is required in the real world of marketing --
and what is overkill. Many of our competitors main objective
is to sell costly features and services that are not
essential to the core mission at hand. This is why their
systems are so unaffordable. Our systems are more than
robust enough accomplish the job, but at the same time
affordable.
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